The property sales market remained buoyant during November with the volume of sales and listings continuing to run well above 2019 levels. We achieved more sales than any other agent covering the Perthshire area, selling 31 properties in locations such as Perth, Scone, Luncarty, Almondbank, Bridge of Earn, St Madoes, Auchterarder and Crieff. Flats accounted for just under half of sales, whilst the majority of house sales were for bungalows. Demand remained high with 16% of sales going to closing dates and buyers willing to pay premium prices for the “perfect” property. 77% of sales achieved full asking price or above, generating an average profit over asking price of £7,292 per client.
The lettings market was also busy with strong demand for good quality houses in desirable areas. We secured tenants for 2 large houses in Scone within a week of hitting the market and these types of properties are achieving good rents.
It has been a hectic 18 months for the property market since the end of the first lockdown. The net result as we approach the start of 2022 is a lack of available properties, yet ongoing strong buyer and tenant demand. Typically, the market naturally slows in the lead up to Christmas, then rises sharply in the new year as households use the holiday period to make a decision around making a move. Indeed, the property portals record a boom in the number of people searching for property online during Boxing Day.
For those thinking about selling or renting a property in the new year, December is a great time to contact us for expert advice on how to prepare your property for listing at the start of 2022 and get ahead of the competition.
November 2021 – Key Stats
- We sold 31 properties (more more than any other agent covering Perthshire) and listed 22 in November
- The number of sales we agreed was up by 57% in November compared to the same period in 2019, which is the best ‘normal market’ comparison. Instructions were up by 29%.
- Total combined sales for November: £5,059,152
- 77% of sales achieved full asking price or above, generating an average profit over asking price of £7,292 per client.
- 68% of sales achieved full home report value or above, generating an average profit over home report value of £3,827 per client.
- 16% of sales went to a closing date
- We listed 13 properties for rent and agreed 6 tenancies (more than any other letting agent covering Perthshire)*
- * Source: Rightmove
November 2021: Top Selling Agent in Perthshire
What our clients say about us
Testimonials
"Chose PPP as I was impressed with Cara's approach when viewing a property being sold by Premier.
Marketing was professional and prompt. Property well advertised, gaining maximum exposure. First class communication, everyone I spoke to on the telephone or face to face was able to answer queries. Professional, friendly, not pushy. Relieved that someone else was taking the strain and I could trust them.
Most definitely recommend, takes away a lot of the stress involved in house selling and gives a buffer between buyer and seller, so you don't get drawn into personal involvement."
"We chose Premier Properties as staff where understanding of our personal circumstances and help with viewings.
All the marketing materials were professional and the photographer was helpful and polite. All communication was easy, helpful and responsive - everything you needed, however hard or stupid the questions may have seemed.
Excellent experience. Would recommend, they are professional and polite."
"Their reputation was better than anyone's. Very professional and clear marketing. Communication was great. No unnecessary calls/emails. Their knowledge of the current market trends was on point which helped immensely in deciding to sell. I was notified of when and who was viewing the property before the viewing.
Sale went as planned. Grateful that the experience and professionalism proved to be true. Would recommend; they're the best."
"From their first visit to our home we knew we were in good hands with Katie & Alan. Their friendly approach, genuine enthusiasm for our property and obvious knowledge of the current property market immediately put us at ease which helped us to decide if we were ready to proceed with our house sale. There was no push and they encouraged us to take time to think things over before going ahead.
The marketing was excellent. We had amazing photos, a virtual tour, drone footage, social. The customer service was exceptional. The friendly team went above and beyond in their efforts to ensure we were kept informed at every stage of the process. We received immediate feedback from viewers and they even solved our problem finding suitable rental accommodation after our quick sale with their innovative methods.
We were impressed by the research carried out on potential buyers and the immediate feedback obtained from them. The entire sale process was negotiated in a very professional manner.
The overall experience was so much better than we could have imagined. We were well looked after by the entire team and always kept informed at every stage. We would certainly recommend Premier Properties Perth to any of our friends looking to sell their property. Many thanks to the entire team. Their friendliness and professionalism were much appreciated."
"PPP were recommended to us. Excellent marketing. Seemed to generate a lot of interest. Really good communication, there were two or three people I could contact including Katie which was helpful. Communication on viewers was very quick and helpful. Advice on prices and offers was helpful.
Felt optimistic about getting the house sold. Would recommend because you were knowledgeable and attentive and responded very quickly when required."
"PPP made the effort to meet me quickly at the property, listened to my opinions and did not pressure me.
The property was well represented and I was given the opportunity to review and make a change. I was kept updated regularly and was given practical and realistic advice. When the negotiations were taking place, I was fully involved and my instructions respected.
Selling a house can be a very stressful experience but I felt reassured and nothing was too much of a problem. I was kept updated and treated respectfully throughout the whole process. Would recommend for the reasons given above."
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