How much is your property worth?
7 factors which can influence price
The short answer is that a property is only worth what the market is willing to pay for it, but in this blog piece we look closer at 7 factors which can influence exactly how much a property is likely to sell for and what can be done to influence the eventual outcome.
1. Market Evidence
We base our advice on our own vast experience of buying and selling properties in the Perthshire area and also by analysing local market data that we have access to which includes, where possible, previous sales within close proximity to your own property and of a similar size and type. Ultimately it is the appointed surveyor who will establish the valuation on the home report following their full inspection, but it will also be based on market evidence similar to our own. Our extensive local knowledge of working and living in the area gives us a key insight into how different areas are performing and what times of year may be better to sell in.
2. Being Realistic
One of the reasons we feel we have performed well in selling so many properties is because we are being very honest and realistic with the valuations and advice we are giving to our clients. Giving an indication of a value isn’t an exact science. There is no simple calculation that will be completely accurate, but we never waver from being completely transparent and truthful as to how or why we have arrived at our opinion. In a competitive industry, some agents may be tempted to overpromise and simply overvalue a property to win instructions. However, this can have an impact on the length of time a property sits on the market and whether a sale is achieved at all.
3. Features
Two neighbouring properties could very well sell for two completely different prices. If one requires significant modernisation or upgrading, it’s only natural that it may sell for a lower price. Things like a garage, south-facing garden, scope for extending, views and storage space can all have a say in how much a property will sell for. This is why we suggest having one of our property experts visit your home to fully appreciate and understand all of the key features it boasts in order to help arrive at an accurate valuation.
4. Presentation
The condition of your property can have a major say in, not only achieving a sale, but generating viewings in the first place. We produce a full colour printed brochure for every property we list, together with floorplans, professional photos and an HD video tour. Before this takes place, we advise clients of the benefits of decluttering, tidying rooms or addressing any problem areas and how taking that little bit of extra time can really enhance first impressions. This is equally important for when viewers are booked to view
5. Location
There’s no doubt that the same type of property may sell for a different price if it’s located in a different area. Different areas of Perthshire can perform very differently from one another, let alone different areas of the
country. Again this is where our local knowledge and experience can prove to be crucial in establishing an accurate market value of a property. Things like school catchment, access to amenities and travel links all may have a say in what makes a location more desirable.
6. Marketing
When marketing a property, you want to make sure as many people as possible know about it. Whether it’s online, by word of mouth, by phone, email or a simple ‘For Sale’ board, generating as much interest in your property can be vital when trying to achieve the best possible price. This is why we use various platforms and methods to do exactly that. Using major property portals such as Rightmove, Zoopla and OnTheMarket, as well and our own busy website and social media sites (such as Facebook, Twitter and Instagram) open your property up to the widest possible online market. In addition, we still believe in using the traditional methods to go that extra mile and leave no stone unturned in finding the perfect buyer.
7. Negotiation
The art of negotiating is a key attribute across a number of different industries and lines of work and estate agency is no different. How this aspect of a sale is handled can truly make or break how much your home could sell for. Knowing how to say something and when to say it comes with years of experience and being involved in hundreds, if not thousands, of sale and purchase negotiations. Whilst we may value a property at a certain level, our aim is to achieve the highest possible price and we often agree sales in excess of the home report value.
What our clients say about us
Testimonials
Denise McNiven (May 2025) – “Felt fully supported by a professional, approachable and experienced company.”Sales Client | Atholl Crescent, Aberfeldy | 2 Bed Semi Detached Bungalow | Sold Over Home Report in 10 Days
"Photography was excellent and efficient, marketing appeared on sites very quickly. Customer service was very good as was the staff knowledge. Sale negotiated promptly, efficiently and effectively. Felt fully supported by a professional, approachable and experienced company. Would recommend as it was a professional efficient service."
Nicola Meikle & Lesley Gordon (May 2025) – “We also approached 2 other agents and PPP stood out as the best option. We connected straight away with Eleze and Cara who understood our needs and had a good knowledge of the local area & the current market. They went the extra mile for us.”Sales Client | Newhall Street, Bankfoot | 2 Bed End Terraced Villa | Sold In 6 Weeks
"Chose PPP due to personal recommendation from a friend. We also approached 2 other agents and PPP stood out as the best option. We connected straight away with Eleze and Cara who understood our needs and had a good knowledge of the local area & the current market.
Good quality marketing materials were produced efficiently. We were able to review content before going live. The property was on the market very quickly with good coverage.
We received excellent customer service from Eleze, Cara and team. They were very responsive by phone and email. Communications were clear and concise.
PPP handled all viewings & follow ups and kept us informed. We were confident in the advice provided to us and in PPP's expertise in carrying out the negotiations with the purchaser.
Eleze, Cara and team were outstanding: they went the extra mile for us. We had a quick sale and PPP made the whole process very smooth.
We highly recommend PPP: their people and processes are excellent.
Nothing more to add other than a big thank you to Eleze, Cara and team!"
Mr & Mrs B (March 2025) – “We knew from the start we were in safe hands with an experienced team. Friendly visit from Katie and Alan and team, always available on the phone and good email backup. All went well and culminating in a very quick sale. Thanks for reducing the stress at a very stressful time for us.”Sales Client | Crieff Road, Perth | 3 Bed Terraced Villa | Sold Within A Week Over Home Report Value
"PPP was highly recommended to us by family solicitor whose services we have used in the past.
All outlets worked well and PPP covered a wide range of media and agencies with the ad prepared for us. We were delighted with the coverage.
Customer Service was fantastic. Good clear comms, timely changes of viewer schedule allowed us to accommodate all viewers. We found sales administration departments under Eleze and Ellie and Cara friendly and professional, particularly the advice when to put our property on the market which resulted in a sale within a week of ad going up on your website.
We where delighted with number of potential buyers and property was sold within a week of putting it on the market... says it all ! Thanks to Premier Properties Perth.
We knew from the start we were in safe hands with an experienced team. Friendly visit from Katie and Alan and team always available on the phone and good email backup. Thanks for reducing the stress at a very stressful time for us.
We would recommend Premier Properties Perth for above reasons. We can't think of anything overlooked by Premier Properties Perth. All went well and culminating in a very quick sale."
Mr Mrs B, Perthshire
Callum Campbell (March 2025) – “Would recommend, good local knowledge.”Sales Client | Main Street, Bankfoot | 1 Bed Bungalow
"Recommendation from neighbour. Very good presentation of property and good customer service. The initial sale fell through and the local agent was able to secure another offer within 24 hours. Felt relieved after the sale went through. Would recommend, good local knowledge."
Neil Sampson (Jan 2025) – “I regularly listen to “The Scottish Property Podcast” and was impressed with the interview that Alan Keddie and Katie Hall gave. I thought it was great and a personal touch to welcome the business owners, Alan and Katie to the property for the initial consultation. Such a surprise, compared with dealing with other estate agencies who would have delegated this task to an employee. This demonstrated that they truly care about their customers.”Sales Client | Maple Place Perth | 2 Bed Bungalow | Sold Off Market
"I regularly listen to “The Scottish Property Podcast” and was impressed with the interview that Alan Keddie and Katie Hall gave. Due to the fact that I moved away from Perth some years ago, this gave me confidence in dealing with an Estate Agent in the Perth area.
I thought it was great and a personal touch to welcome the business owners, Alan and Katie to the property for the initial consultation. Such a surprise, compared with dealing with other estate agencies who would have delegated this task to an employee. This demonstrated that they truly care about their customers.
The sale of the property was effectively carried out as an off-market deal, so very swift sale negating the requirement to advertise on the open market.
Excellent communication - every member of staff I dealt with prior to and during the selling process was polite, showed a genuine interest and was very professional.
Prior to the property even making it to open market, a referral of a potential buyer was put forward a few days after the initial consultation, which then led to a sale!
The overall experience took the stress away from what was an upsetting time due to the property being my late mother’s house.
Will definitely recommend and if investing in the area in the future, will be in touch."
Callum Campbell (Jan 2025) – “Would recommend, good local knowledge.”Sales Client | Bothlyn, Main Street Bankfoot | 1 Bed Flat
"A neighbour recommended this agency. Good communication. The initial sale fell through and the local agent was able to secure another offer within 24 hours. Felt relieved after the sale went through. Would recommend, good local knowledge."
