How much is your property worth?

7 factors which can influence price

The short answer is that a property is only worth what the market is willing to pay for it, but in this blog piece we look closer at 7 factors which can influence exactly how much a property is likely to sell for and what can be done to influence the eventual outcome.

1. Market Evidence

We base our advice on our own vast experience of buying and selling properties in the Perthshire area and also by analysing local market data that we have access to which includes, where possible, previous sales within close proximity to your own property and of a similar size and type. Ultimately it is the appointed surveyor who will establish the valuation on the home report following their full inspection, but it will also be based on market evidence similar to our own. Our extensive local knowledge of working and living in the area gives us a key insight into how different areas are performing and what times of year may be better to sell in.

2. Being Realistic

One of the reasons we feel we have performed well in selling so many properties is because we are being very honest and realistic with the valuations and advice we are giving to our clients. Giving an indication of a value isn’t an exact science. There is no simple calculation that will be completely accurate, but we never waver from being completely transparent and truthful as to how or why we have arrived at our opinion. In a competitive industry, some agents may be tempted to overpromise and simply overvalue a property to win instructions.  However, this  can have an impact on the length of time a property sits on the market and whether a sale is achieved at all. 

3. Features

Two neighbouring properties could very well sell for two completely different prices. If one requires significant modernisation or upgrading, it’s only natural that it may sell for a lower price. Things like a garage, south-facing garden, scope for extending, views and storage space can all have a say in how much a property will sell for. This is why we suggest having one of our property experts visit your home to fully appreciate and understand all of the key features it boasts in order to help arrive at an accurate valuation. 

4. Presentation

The condition of your property can have a major say in, not only achieving a sale, but generating viewings in the first place. We produce a full colour printed brochure for every property we list, together with floorplans, professional photos and an HD video tour. Before this takes place, we advise clients of the benefits of decluttering, tidying rooms or addressing any problem areas and how taking that little bit of extra time can really enhance first impressions. This is equally important for when viewers are booked to view

5. Location

There’s no doubt that the same type of property may sell for a different price if it’s located in a different area. Different areas of Perthshire can perform very differently from one another, let alone different areas of the
country. Again this is where our local knowledge and experience can prove to be crucial in establishing an accurate market value of a property. Things like school catchment, access to amenities and travel links all may have a say in what makes a location more desirable.

6. Marketing

When marketing a property, you want to make sure as many people as possible know about it. Whether it’s online, by word of mouth, by phone, email or a simple ‘For Sale’ board, generating as much interest in your property can be vital when trying to achieve the best possible price. This is why we use various platforms and methods to do exactly that. Using major property portals such as Rightmove, Zoopla and OnTheMarket, as well and our own busy website and social media sites (such as Facebook, Twitter and Instagram) open your property up to the widest possible online market.  In addition, we still believe in using the traditional methods to go that extra mile and leave no stone unturned in finding the perfect buyer.

7. Negotiation

The art of negotiating is a key attribute across a number of different industries and lines of work and estate agency is no different. How this aspect of a sale is handled can truly make or break how much your home could sell for. Knowing how to say something and when to say it comes with years of experience and being involved in hundreds, if not thousands, of sale and purchase negotiations. Whilst we may value a property at a certain level, our aim is to achieve the highest possible price and we often agree sales in excess of the home report value. 

Testimonials
Jim Grieve (June 2024) – “Sold within a couple of days so our relationship was short and sweet!  Felt engaged with and staff were professional and efficient.”Jim Grieve (June 2024) – “Sold within a couple of days so our relationship was short and sweet! Felt engaged with and staff were professional and efficient.”Estate Agency Client | 2 Bed Detached Bungalow | Knockard Place Pitlochry | Sold in 3 Days Over Home Report Value

"You were recommended by friends in Pitlochry and your price was competitive particularly when we said we didn’t need your viewing assistance service.

The property was well represented and marketed.  Excellent service from staff.  All very good. Sold within a couple of days so our relationship was short and sweet!

Felt engaged with and staff were professional and efficient.  Good service at a competitive price."

 

Lisa Dillon (June 2024) – “Great professional service.  The whole experience made me feel secure.”Lisa Dillon (June 2024) – “Great professional service.  The whole experience made me feel secure.”Estate Agency Client | 2 Bed Mid-Terraced House | Victoria Street Perth | Sold in 12 Days Over Home Report Value

"Simple process ... great services.  The marketing made our property look fantastic.

Great professional service.  Perfect negotiation.

The whole experience made me feel secure.  Would recommend ...easy process."

 

Pam O’Brien (May 2024) – “Great to deal with, nice people and on the ball.”Pam O’Brien (May 2024) – “Great to deal with, nice people and on the ball.”Estate Agency Client | 4 Bed Detached Villa |1 Thriepland Wynd Perth | Sold in 9 Days Over Home Report Value

"Great to deal with, nice people and on the ball. We had an ex-rental property to sell, and had to decide whether to 'love it' or 'list it' in it's current condition. Katie & Alan were great and understood our situation, we decided to try the property on the market and discussed a fair price for the 'list it' option. All went well and the property sold quickly. Can't thank them enough for their advice and support. Would definitely recommend this company and would use them again."

 

Michael McDougall (May 2024) – “They were excellent through the whole process.”Michael McDougall (May 2024) – “They were excellent through the whole process.”Estate Agency Client | 2 Bed Flat | Kingswell Terrace Perth | Sold Over Home Report Value

"Premier properties dealt with selling my flat.  They were excellent through the whole process.  Can't thank them enough."

 

Mr Colin Morrison (April 2024) – “From firstly meeting Katie at my property to the conclusion of the sale I cannot fault the Premier Properties Team.”Mr Colin Morrison (April 2024) – “From firstly meeting Katie at my property to the conclusion of the sale I cannot fault the Premier Properties Team.”Estate Agency Client | 3 Bed Flat | Friar Street, Perth |

"From firstly meeting Katie at my property to the conclusion of the sale I cannot fault the Premier Properties Team.  Many thanks for all your help.  I would highly recommend."

 

Douglas McQuat (March 2024) – “This was our first move in 34yrs so we were very nervous but everything went quickly and well leaving us to only worry about the actual physical move.  Premier made the necessary processes easy and understandable. They also dealt with us as people not just a client, this made us feel so much better.  It was great to know that we were in the hands of people who cared.”Douglas McQuat (March 2024) – “This was our first move in 34yrs so we were very nervous but everything went quickly and well leaving us to only worry about the actual physical move. Premier made the necessary processes easy and understandable. They also dealt with us as people not just a client, this made us feel so much better. It was great to know that we were in the hands of people who cared.”Estate Agency Client | 4 Bed Detached Villa | Lady Nairn Drive, Perth | Sold in 3 Days Over Home Report Value

"We put our property on the market with Premier just prior to lockdown but subsequently withdrew it. We were very happy with how Alan handled the situation at that time as well as the marketing. We originally went to them through the recommendation of a mortgage consultant.

We loved the Facebook countdown! The photography and virtual tour were first class. The photographer obviously took a great pride in her work and the results spoke for themselves.

You contacted people who had shown an interest in similar properties and we actually had 3 viewings booked before it was released. Bartek did wonderfully well in convincing the buyer what to offer.

The service was excellent in particular Bartek who showed potential buyers around and Alan who offered great advice on the deal.

This was our first move in 34yrs so we were very nervous but everything went quickly and well leaving us to only worry about the actual physical move.  Overall, we felt very pleased and relieved.

Would certainly recommend. Premier made the necessary processes easy and understandable. They also dealt with us as people not just a client, this made us feel so much better.

It was great to know that we were in the hands of people who cared."

 

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