How much is your property worth?

7 factors which can influence price

The short answer is that a property is only worth what the market is willing to pay for it, but in this blog piece we look closer at 7 factors which can influence exactly how much a property is likely to sell for and what can be done to influence the eventual outcome.

1. Market Evidence

We base our advice on our own vast experience of buying and selling properties in the Perthshire area and also by analysing local market data that we have access to which includes, where possible, previous sales within close proximity to your own property and of a similar size and type. Ultimately it is the appointed surveyor who will establish the valuation on the home report following their full inspection, but it will also be based on market evidence similar to our own. Our extensive local knowledge of working and living in the area gives us a key insight into how different areas are performing and what times of year may be better to sell in.

2. Being Realistic

One of the reasons we feel we have performed well in selling so many properties is because we are being very honest and realistic with the valuations and advice we are giving to our clients. Giving an indication of a value isn’t an exact science. There is no simple calculation that will be completely accurate, but we never waver from being completely transparent and truthful as to how or why we have arrived at our opinion. In a competitive industry, some agents may be tempted to overpromise and simply overvalue a property to win instructions.  However, this  can have an impact on the length of time a property sits on the market and whether a sale is achieved at all. Independent Rightmove data shows that, although we are one of the top performers for sales across all of Perthshire, we feature very low on the number of price reductions that we action on our properties.  This demonstrates that our valuations and pricing of properties is very accurate.

3. Features

Two neighbouring properties could very well sell for two completely different prices. If one requires significant modernisation or upgrading, it’s only natural that it may sell for a lower price. Things like a garage, south-facing garden, scope for extending, views and storage space can all have a say in how much a property will sell for. This is why we suggest having one of our property experts visit your home to fully appreciate and understand all of the key features it boasts in order to help arrive at an accurate valuation. 

4. Presentation

The condition of your property can have a major say in, not only achieving a sale, but generating viewings in the first place. We produce a full colour printed brochure for every property we list, together with floorplans, professional photos and an HD video tour. Before this takes place, we advise clients of the benefits of decluttering, tidying rooms or addressing any problem areas and how taking that little bit of extra time can really enhance first impressions. This is equally important for when viewers are booked to view

5. Location

There’s no doubt that the same type of property may sell for a different price if it’s located in a different area. Different areas of Perthshire can perform very differently from one another, let alone different areas of the
country. Again this is where our local knowledge and experience can prove to be crucial in establishing an accurate market value of a property. Things like school catchment, access to amenities and travel links all may have a say in what makes a location more desirable.

6. Marketing

When marketing a property, you want to make sure as many people as possible know about it. Whether it’s online, by word of mouth, by phone, email or a simple ‘For Sale’ board, generating as much interest in your property can be vital when trying to achieve the best possible price. This is why we use various platforms and methods to do exactly that. Using major property portals such as Rightmove, Zoopla and OnTheMarket, as well and our own busy website and social media sites (such as Facebook, Twitter and Instagram) open your property up to the widest possible online market.  In addition, we still believe in using the traditional methods to go that extra mile and leave no stone unturned in finding the perfect buyer.

7. Negotiation

The art of negotiating is a key attribute across a number of different industries and lines of work and estate agency is no different. How this aspect of a sale is handled can truly make or break how much your home could sell for. Knowing how to say something and when to say it comes with years of experience and being involved in hundreds, if not thousands, of sale and purchase negotiations. Whilst we may value a property at a certain level, our aim is to achieve the highest possible price and we often agree sales in excess of the home report value. 

Want To Know More About Buying & Selling a Property?  Come Along to our Blairgowrie Drop-In Event

Testimonials
Callum Wilks (Nov 2019) – “Moving house is very stressful PPP made it easier and less stressful wherever possible.”Callum Wilks (Nov 2019) – “Moving house is very stressful PPP made it easier and less stressful wherever possible.”3 Bed End Terraced House

We heard about Premier Properties through a family recommendation.

Communication was great always an update even if there wasn't much to update on. Very proactive and we were all in the loop with what was happening. All very knowledgeable.

Excellent video and social media promotions – I didn't have to do viewings myself which was great.

Moving house is very stressful PPP made it easier and less stressful wherever possible.

We would recommend Premier Properties - proactive, great knowledge of area, enthusiastic sales pitching and kept up to date throughout.

Nothing to note as constructive criticism. Very grateful to everyone involved thumbs up.

 

Joy Rumgay (Nov 2019) – “We chose Premier because we were told you were a very efficient and friendly company. The marketing was First Class, good communication at all times and they made us feel comfortable when asking questions.”Joy Rumgay (Nov 2019) – “We chose Premier because we were told you were a very efficient and friendly company. The marketing was First Class, good communication at all times and they made us feel comfortable when asking questions.”3 Bed End Terrace, Scone

We chose Premier because we were told you were a very efficient and friendly company. The marketing was First Class, good communication at all times and they made us feel comfortable when asking questions.

When it came to the negotiations, we felt confident for the agent to use his expertise to negotiate the sale of our property.

The experience was excellent from start to finish and a prompt result – We would recommend Premier Properties. They listened to what we had to say and gave us excellent guidance and made us feel at ease.

Irene Brown (Nov 2019) – “You just seem to move properties quickly at the right price.  It’s lovely to see a local agent grow from strength to strength!!”Irene Brown (Nov 2019) – “You just seem to move properties quickly at the right price. It’s lovely to see a local agent grow from strength to strength!!”5 Bed Detached house- Scone

We know Alan very well from the area, and so chose Premier as the selling agent.

The pictures of the house were very good, fab video and appeared in all the right places, spot on! We were lucky – the first viewer bought our house so was perfect timing!

You left the negotiations to us – we were happy with this.  Impressed with the total service.  Very professional knowledgeable team.

You just seem to move properties quickly at the right price.  It’s lovely to see a local agent grow from strength to strength!!

Jane Gemmell (Nov 2019) – “Premier Properties is a highly professional business with a very personal touch.”Jane Gemmell (Nov 2019) – “Premier Properties is a highly professional business with a very personal touch.”3 Bed Detached Bungalow

Premier Properties had sold a similar house in the same neighbourhood very quickly. We met with Katie Hall and liked her and her business approach. The fixed fee appealed, and Katie was happy to go above and beyond the usual service which was very helpful as we live 300 miles away.

The property marketing was excellent, along with the communication received, and the negotiation of the sale. The overall experience made us feel confident.

I would definitely recommend them - Premier Properties is a highly professional business with a very personal touch.

Fiona Browne (Oct 2019) – “We chose Premier Properties due to them being the top agents in Perth, seem to have a good section of the sales market, and I was pleased with all avenues of marketing.”Fiona Browne (Oct 2019) – “We chose Premier Properties due to them being the top agents in Perth, seem to have a good section of the sales market, and I was pleased with all avenues of marketing.”1 Bed Flat - Perth

We chose Premier Properties due to them being the top agents in Perth, seem to have a good section of the sales market, and I was pleased with all avenues of marketing.

The property sold after the first viewing that I carried out but was pleased with how the potential buyer was dealt with. It was a straightforward sale but if it had not been, I would have been confident in your team’s negotiation skills.

The overall experience left me very pleased even though it was a small one bed flat. That is what I like about the fixed fee.

I would recommend - professional team that know the market and made me confident they would sell my property.

 

Ronald Thom (Oct 2019) – “All marketing was excellent and professionally done. Extremely pleased with how potential buyers were dealt with. The communication was excellent – updated after each viewing.”Ronald Thom (Oct 2019) – “All marketing was excellent and professionally done. Extremely pleased with how potential buyers were dealt with. The communication was excellent – updated after each viewing.”4 Bed Detached bungalow - Scone

We were recommended Premier Properties by a friend. Katie visited with the marketing information and convinced us Premier was the company to use.

All marketing was excellent and professionally done. Extremely pleased with how potential buyers were dealt with. The communication was excellent - updated after each viewing. Can't praise Laura and Cloe enough.

Very pleased with the negotiations - Happy from start to finish.

We would definitely recommend Premier Properties - All down to Katie, Laura and Cloe.

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