Property Market Update – December 2020

Scotland’s move to Tier Four restrictions on Boxing Day should not impact on house moves, under the current government guidelines. Assuming no further changes are announced, moves can continue to take place in the tier 4 protection level, provided they can be carried out safely.

Our immersive 3D virtual tours enable potential purchasers to take a simulated walk-through of our properties for sale and gain digital measurements of any part.  We can carry out virtual valuations and viewings where preferred and, as things stand, can continue to carry out valuations and viewings at properties, whilst following government guidance to keep people safe.

The Land and Buildings Transaction Tax holiday, coupled with the change in lifestyle caused by the coronavirus outbreak, is encouraging people who may have been thinking of selling to take the plunge and get their properties to the market while there remains buyer interest and demand.

As we enter the festive period, we take a moment to reflect on what has been an extraordinary year.

January – November 2020

Looking at the year-to-date figures, we:

  • Launched 225 new properties to the sales market
  • Sold 206 properties with a total value in excess of £38 million (remarkably, 75% of sales occurred in the 6 month period between June and November)
  • Listed 157 properties for rent
  • Agreed 141 tenancies
  • Helped 37 new landlords get their properties to the rental market

Sales Market: June – November 2020

Since the housing market re-opened at the end of June, we have helped a phenomenal number of people move home as unexpected market momentum overcame the unknowns of the pandemic and the property sales sector experienced a mini-boom. 

  • We launched 158 new properties to the market
  • Sold 150 properties
  • Overall, activity was up by around 50% on the same period last year
  • July was the busiest month when we helped vastly more people move home in a single month than ever before  

According to official statistics from Rightmove, we sold more properties than any other agent in the Perth area (PH1 and PH2 postcodes) during this period.

Sales Agreed in Perth Area: 29 Jun - 30 Nov 2020

November 2020 

  • We sold 23 properties (up slightly on Nov 2019).
  • 74% of properties sold at asking price or above.
  • The total value of sales agreed was £3,963,750
  • We negotiated an additional £50,800 for our clients (an average of £2,200 per property).
  • We listed 14 rental properties and agreed tenancies on 11  properties

October 2020

  • We launched 25 new properties to the market (up 14% on last October)
  • Sold 27 properties (50% more than October 2019)
  • The total value of sales agreed was £4,698,495
  • 67% of sales were agreed over asking price (generating an additional £56,070 for our clients).
  • We listed 14 properties for rent and agreed tenancies on 11 properties

The past five months has been the busiest period we have ever experienced at PPP.  Our staff, photographer, contractors and the surveyors and solicitors we work have all went above and beyond to cope with the increased demand and ensure home moves happened as smoothly as possible.  

We welcomed two new members of staff to our estate agency team

Kevin McGillivray and Debbie Bree

Is Now a Good Time to Buy or Sell? 

In spite of the unusual year we have had, UK mortgage approvals hit a 13-year high, partly due to the increased demand caused by the pandemic and the Land and Buildings Transaction Tax holiday.  Good mortgage rates are still available and there is still time to take advantage of the lower threshold for LBBT which has been raised temporarily to £250,000 until 31st March 2021.  The start of the new year is traditionally a busy time for the housing market as buyers and sellers alike use the festive period to plan the year ahead.  Many will view 2021 as a time to focus on reprioritised housing needs and to start afresh.  And, with the potential LBBT savings, we expect market momentum to continue into next year.  

Testimonials
Neil Sampson (Jan 2025) – “I regularly listen to “The Scottish Property Podcast” and was impressed with the interview that Alan Keddie and Katie Hall gave.  I thought it was great and a personal touch to welcome the business owners, Alan and Katie to the property for the initial consultation. Such a surprise, compared with dealing with other estate agencies who would have delegated this task to an employee. This demonstrated that they truly care about their customers.”Neil Sampson (Jan 2025) – “I regularly listen to “The Scottish Property Podcast” and was impressed with the interview that Alan Keddie and Katie Hall gave. I thought it was great and a personal touch to welcome the business owners, Alan and Katie to the property for the initial consultation. Such a surprise, compared with dealing with other estate agencies who would have delegated this task to an employee. This demonstrated that they truly care about their customers.”Sales Client | Maple Place Perth | 2 Bed Bungalow | Sold Off Market

"I regularly listen to “The Scottish Property Podcast” and was impressed with the interview that Alan Keddie and Katie Hall gave. Due to the fact that I moved away from Perth some years ago, this gave me confidence in dealing with an Estate Agent in the Perth area.

I thought it was great and a personal touch to welcome the business owners, Alan and Katie to the property for the initial consultation. Such a surprise, compared with dealing with other estate agencies who would have delegated this task to an employee. This demonstrated that they truly care about their customers.

The sale of the property was effectively carried out as an off-market deal, so very swift sale negating the requirement to advertise on the open market.

Excellent communication - every member of staff I dealt with prior to and during the selling process was polite, showed a genuine interest and was very professional.

Prior to the property even making it to open market, a referral of a potential buyer was put forward a few days after the initial consultation, which then led to a sale!

The overall experience took the stress away from what was an upsetting time due to the property being my late mother’s house.

Will definitely recommend and if investing in the area in the future, will be in touch."

 

Callum Campbell (Jan 2025) – “Would recommend, good local knowledge.”Callum Campbell (Jan 2025) – “Would recommend, good local knowledge.”Sales Client | Bothlyn, Main Street Bankfoot | 1 Bed Flat

"A neighbour recommended this agency.  Good communication.  The initial sale fell through and the local agent was able to secure another offer within 24 hours. Felt relieved after the sale went through.  Would recommend, good local knowledge."

 

Barbara McKay (Dec 2024) – “I was impressed with Cara’s approach when viewing a property being sold by Premier.  Property well advertised, gaining maximum exposure.  Professional, friendly, not pushy.  Relieved that someone else was taking the strain and I could trust them.”Barbara McKay (Dec 2024) – “I was impressed with Cara’s approach when viewing a property being sold by Premier. Property well advertised, gaining maximum exposure. Professional, friendly, not pushy.  Relieved that someone else was taking the strain and I could trust them.”Sales Client | Byres Of Murthly Farm Cottage Murthly, Perth | 3 Bed Cottage | Sold Over Home Report in 9 Days

"Chose PPP as I was impressed with Cara's approach when viewing a property being sold by Premier.

Marketing was professional and prompt.  Property well advertised, gaining maximum exposure.  First class communication, everyone I spoke to on the telephone or face to face was able to answer queries.  Professional, friendly, not pushy.  Relieved that someone else was taking the strain and I could trust them.

Most definitely recommend, takes away a lot of the stress involved in house selling and gives a buffer between buyer and seller, so you don't get drawn into personal involvement."

 

Helen Dundas  (Dec 2024) – “Staff where understanding of our personal circumstances.  All communication was easy, helpful and responsive – everything you needed, however hard or stupid the questions may have seemed.  Excellent experience.”Helen Dundas (Dec 2024) – “Staff where understanding of our personal circumstances. All communication was easy, helpful and responsive – everything you needed, however hard or stupid the questions may have seemed. Excellent experience.”Sales Client | Sandeman Place, Luncarty | 3 Bed Detached Bungalow | Sold in 3 Weeks

"We chose Premier Properties as staff were understanding of our personal circumstances and help with viewings.

All the marketing materials were professional and the photographer was helpful and polite.  All communication was easy, helpful and responsive - everything you needed, however hard or stupid the questions may have seemed.

Excellent experience. Would recommend, they are professional and polite."

 

David Bates  (Nov 2024) – “Their knowledge of the current market trends was on point which helped immensely in deciding to sell.  The experience and professionalism proved to be true.  Would recommend; they’re the best.”David Bates (Nov 2024) – “Their knowledge of the current market trends was on point which helped immensely in deciding to sell. The experience and professionalism proved to be true.  Would recommend; they’re the best.”Sales Client | Cleeve Park Perth | 2 Bed Apartment | Sold Over Asking Price

"Their reputation was better than anyone's.  Very professional and clear marketing.  Communication was great. No unnecessary calls/emails. Their knowledge of the current market trends was on point which helped immensely in deciding to sell.  I was notified of when and who was viewing the property before the viewing.

Sale went as planned.  Grateful that the experience and professionalism proved to be true.  Would recommend; they're the best."

 

William & Sarah Waddell (Nov 2024) – “From their first visit to our home we knew we were in good hands with Katie & Alan.  The overall experience was so much better than we could have imagined. We were well looked after by the entire team and always kept informed at every stage.  They even solved our problem finding suitable rental accommodation after our quick sale with their innovative  methods.”William & Sarah Waddell (Nov 2024) – “From their first visit to our home we knew we were in good hands with Katie & Alan. The overall experience was so much better than we could have imagined. We were well looked after by the entire team and always kept informed at every stage. They even solved our problem finding suitable rental accommodation after our quick sale with their innovative  methods.”Sales Client | Stanley | 4 Bed Detached Villa | Sold in 11 Days Over Home Report

"From their first visit to our home we knew we were in good hands with Katie & Alan. Their friendly approach, genuine enthusiasm for our property and obvious knowledge of the current property market immediately put us at ease which helped us to decide if we were ready to proceed with our house sale. There was no push and they encouraged us to take time to think things over before going ahead.

The marketing was excellent.  We had amazing photos, a virtual tour, drone footage, social.  The customer service was exceptional. The friendly team went above and beyond in their efforts to ensure we were kept informed at every stage of the process.  We received immediate feedback from viewers and they even solved our problem finding suitable rental accommodation after our quick sale with their innovative  methods.

We were impressed by the research carried out on potential buyers and the immediate feedback obtained from them.  The entire sale process was negotiated in a very professional manner.

The overall experience was so much better than we could have imagined. We were well looked after by the entire team and always kept informed at every stage.  We would certainly recommend Premier Properties Perth to any of our friends looking to sell their property.  Many thanks to the entire team. Their friendliness and professionalism were much appreciated."

 

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