When you’re selling your home, it’s crucial to choose an estate agent which is experienced, helpful and honest and that you don’t automatically choose the agent that suggests the highest asking price.
The agent providing the highest valuation won’t necessarily achieve the best price for your property and can often lead to price reductions. Choosing the right agent can make all the difference, enabling you to sell your home quickly and for more money.
Capture Buyer Attention
A good agent will quote a realistic price based on their experience of buying and selling properties in their area, an analysis of local market data and their ability to negotiate. Listings on property portals such as Rightmove, Zoopla and OnTheMarket will get the most exposure in search results within the first week, so it’s vital to set the right price from the outset to maximise interest and viewings.
Be Realistic
Some agents will quote a high initial asking price in order to win your business. It’s nice to hear that your home is worth more than you thought, but the reality is that price is ultimately determined by offer and demand. Quite often, what will happen is that your property won’t sell simply because the asking price was too high from the outset and, the longer it doesn’t sell, the more buyers assume there’s a problem with the property. Agents will then urge you to start dropping the price and, in some instances, the property sells for less than if it had been realistically priced in the first place.
Market Evidence
There can be many reasons why a property is reduced in price and it is often something that estate agents don’t like to discuss when talking to new potential clients. At PPP we will always believe in offering complete transparency and honest information on the local market conditions. We share this knowledge to help people to progress with their plans and to make decisions based on facts and market evidence.
Fortunately, a number of national property portals allow agents to track not only sales agreed or new listings in specific areas, but also price reductions.
The latest independent data from Rightmove, the UK’s largest property portal, shows:
Price Reductions across all of Perthshire:
1st January – 31st December 2019
Agent 1 – 178
Agent 2 – 95
Agent 3 – 58
Agent 4 – 47
Agent 5 – 43
Premier Properties – 55
Questions To Ask Your Agent
So, when deciding on an agent, you should be prepared to ask the following questions:
- How many price reductions have they actioned for the year?
- How many sales have they agreed compared to number of properties listed for the year?
- How much over the asking price are they achieving for their sales?
What our clients say about us
Testimonials
"We put our property on the market with Premier just prior to lockdown but subsequently withdrew it. We were very happy with how Alan handled the situation at that time as well as the marketing. We originally went to them through the recommendation of a mortgage consultant.
We loved the Facebook countdown! The photography and virtual tour were first class. The photographer obviously took a great pride in her work and the results spoke for themselves.
You contacted people who had shown an interest in similar properties and we actually had 3 viewings booked before it was released. Bartek did wonderfully well in convincing the buyer what to offer.
The service was excellent in particular Bartek who showed potential buyers around and Alan who offered great advice on the deal.
This was our first move in 34yrs so we were very nervous but everything went quickly and well leaving us to only worry about the actual physical move. Overall, we felt very pleased and relieved.
Would certainly recommend. Premier made the necessary processes easy and understandable. They also dealt with us as people not just a client, this made us feel so much better.
It was great to know that we were in the hands of people who cared."
"From firstly meeting Katie at my property to the conclusion of the sale I cannot fault the Premier Properties Team. Many thanks for all your help, I would highly recommend."
"Great to deal with, nice people and on the ball. We had an ex-rental property to sell, and had to decide whether to 'love it' or 'list it' in it's current condition. Katie & Alan were great and understood our situation, we decided to try the property on the market and discussed a fair price for the 'list it' option.
All went well and the property sold quickly. Can't thank them enough for their advice and support. Felt happy and looked after. Would definitely recommend this company and would use them again."
"We met 3 local estate agents and chose Premier because of Alan Keddie. Very prompt turn around and felt involved in the process. Excellent feedback from whoever we dealt with. The house was sold quickly with no real issues. Overall, the experience made us feel like selling a house wasn't as tricky as we thought!
Would recommend - great team."
"Chose Premier Properties as very good reputation in the local area. Excellent all round. Very professional, efficient and friendly. Everything went extremely smoothly.
Felt we were in very good hands. Would definitely recommend for all of the aforementioned reasons."
"Very impressed by Alan and Katie. Their drive and enthusiasm stood out. Excellent marketing and communication. Efficient and knowledgeable when dealing with potential buyers and negotiating sale. I felt supported and cared for.
Would recommend. The service provided was sympathetic and efficient. Premier Properties are easy to talk to. I found it helpful talking to Alan because of his experience. Paula and Eleze were both pleasant and very helpful."
"Used your services before. Good marketing. Would recommend - quick, efficient, friendly team."
"PPP were recommended to me.
Customer service was fantastic from Katie's first visit to being kept updated by Eleze and Paula. Fully trusted them and was kept well informed.
Had a few wobbles myself but the girls restored my faith in the process. Alan also quelled my fears when selling my mum's house. It was a stressful time, but I felt very supported.
The overall experience made me feel confident and cared for.
100% would recommend. Easy to speak to everyone, felt important to them and reassurance was very welcome!
I'll be popping in to say thank you personally."
"Thank you for making our buying process so easy!! We were also lucky enough to be tenants through you guys and it was the same great service! Would highly recommend! Thank you again!"
"Kevin and team were great from start to finish when it came to renting from them. The process was simple and we were kept informed all the way. When we had a couple of issues with the house they were sorted straight away. They were very professional and efficient. I would highly recommend using Premier properties to either rent your property or rent from them."
Latest Properties
4 Bed Detached Villa – 111 David Douglas Avenue, Scone, Perth, PH2 6QG
Situated in the popular and sought after family location of the Balgarvie estate in the lovely village of Scone, this…
£357,500 Offers Over
4 Bed Flat – 2 St Kessogs Wynd, High Street, Auchterarder PH3 1AD
Presented in move-in condition, Premier Properties are delighted to bring to market this bright, spacious, four bed flat. Situated in…
£178,500 Offers Over
Two Plots Of Land – 10 Kinfauns Holding, Kinfauns, Perth PH2 7JY
***TWO PLOTS AVAILABLE AT £125,000 EACH*** Premier Properties Perth are delighted to bring to market these two plots of land…
£250,000 Offers Over
2 Bed Semi-Detached Bungalow – Huntingtower Crescent, Perth
Attractive 2 bed semi-detached bungalow situated in a peaceful cul-de-sac within a popular residential area on the outskirts of Perth.…
£895 Per Month
5 Bed Semi Detached Villa – 2 Balhousie Street, Perth, PH1 5HJ
This charming 5 bedroom semi detached villa located in a popular and sought after area in the city of Perth.…
£327,500 Offers Over
2 Bed 1st Floor Flat – Kestrel Way, Perth
Premier Properties Perth are delighted to bring to the rental market this modern 2 bed first floor apartment within walking…
£700 Per Month